The Brazilian data centre industry has continued to expand, becoming the largest market in the LATAM region. In 2023 alone, the country accounted for around 40% of the LATAM region’s total investment.
Amid such growth in the regional market, data centre operators like Elea Data Centers are committed to supporting continued industry growth in Brazil.
Alessandro Lombardi, President of Elea Data Centers, is responsible for helping the company navigate the next exciting chapter for the data centre industry in Brazil, particularly in the midst of the global technology boom.
“Brazil has become a magnet for international clients,” he explains. “My role is now to act as somewhat of a representative of Brazilian digital infrastructure.”
Offering a new type of data centre
Currently, Elea Data Centers has nine facilities running in Brazil, operating across five different states. Elea’s is the only geographically differentiated platform in Brazil, with most other companies just operating in the São Paulo-Rio market.
“Our clients have demands that appear unexpectedly and they need services immediately, which can be challenging in terms of planning,” Alessandro explains. “The real challenge is being able to plan where demand is going in these times.”
The company has witnessed significant increases in demand for disruptive technologies. When it comes to AI in particular, Elea Data Centers is making sure it is remaining competitive within the industry by being flexible.
He adds: “We're being flexible with what our clients need because new technology, especially AI, is new also for our clients. You want to build an environment which is prone to innovation, development and new technology.”
Mendes Holler: Delivering on strategy
In order to make good on its expansion promises, Elea Data Centers is partnering with leading mission-critical construction company, Mendes Holler. With more than 30 years within the market, the company is a true leader in construction solutions and delivers high availability engineering projects, whilst solving complex engineering and technology problems.
“Mendes Holler for any Latin American market player needs no introduction,” Alessandro explains. “At C-level, they are involved in the details, so you know who to call. Therefore, it strengthens a lot of what we are doing and the way we present ourselves to our clients maintains their confidence, because everybody knows that Mendes Holler has delivered hundreds of megawatts already.”
The end-goal with this partnership is clear: to speed up time-to-market. With Mendes Holler’s efficient reputation, the construction leader will help Elea Data Centers meet its deadlines faster.
“That is the most important thing – delivering on what we have agreed upon in due course. The key is on-time delivery. The global data centre market often experiences delays, but Mendes Holler mitigates this risk heavily.”
A key player in Brazil
Looking ahead, Elea Data Centers is seeking to continue being a pioneering influence across the LATAM data centre industry. As Brazil enters a new phase of digitalisation, green power is going to be essential to support AI use within the region.
“We are already ahead of other countries because of our green power capacity,” Alessandro says. “To address the unique requirements of AI moving forward, it is about having a heavy engineering capacity and continuing to be flexible.
“GPUs will continue to grow in their capacity, and with it their energy consumption. We will have to continue to make changes and I want our people to be ready and to jump into the future together with our clients.”
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