JLR: Driving Circular Economy with Global Impact Coalition

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JLR's Land Rover Defender supporting the company's Defender Awards. Credit: JLR
JLR joins the Global Impact Coalition to scale circular automotive plastics, turning proven recycling potential into an industry-wide commercial system

The automotive sector is entering a decisive phase in its sustainability transformation, where circularity is becoming as important as electrification

A new collaboration involving Jaguar Land Rover (JLR) and the Global Impact Coalition (GIC) highlights how industry-wide coordination is shifting from ambition to execution. 

Announced via Charlie Tan’s LinkedIn, the Chief Executive Officer of GIC, the partnership aims to focus on scaling circular plastics solutions across end-of-life vehicles.

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Driving circularity forward

The collaboration between JLR and the GIC marks a significant step toward scaling circular plastics in the automotive industry. 

Announced via Charlie Tan’s LinkedIn, JLR joins Phase 2 of the Automotive Plastic Circularity project as a founding member, shifting the focus from technical validation to building a real-world commercial system. 

The partnership aims to align manufacturers, chemical producers and recyclers to overcome the persistent barriers of cost, coordination and material quality that have limited circularity at scale. 

By embedding major automotive players directly into system design, the initiative seeks to turn end-of-life vehicle plastics into a functioning, investable market rather than a series of disconnected pilots.

“This is a big one for us,” writes Charlie on LinkedIn.

Charlie Tan, CEO at Global Impact Coalition

“JLR has joined the Global Impact Coalition as a founding member of our Phase 2 Automotive Plastic Circularity project.

“We're proud to have them alongside us on this one. 

“There's real work ahead and we're glad to be doing it together!”

Leading net zero and circularity

The GIC is a CEO-led execution platform that brings together some of the world’s largest chemical and industrial companies to accelerate the transition to net zero and circular systems. 

Incubated at the World Economic Forum and now operating as an independent non-profit, it is designed to be a hands-on delivery mechanism for cross-industry projects. 

With members representing more than US$350bn in annual revenue, the coalition co-develops large-scale initiatives that no single company could realistically deliver alone. 

Its core purpose is to de-risk innovation, coordinate complex value chains and move sustainability solutions from concept to spin-out-ready commercial models.

Its work is grounded in the reality that the chemical industry underpins around 95% of everyday products, from electronics to packaging, while contributing roughly 6% of global GHG emissions.


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Addressing this impact requires transforming feedstocks, decarbonising industrial processes and closing material loops across highly complex, interconnected value chains.

How is JLR already embedding circularity?

JLR has already made circularity a central pillar of its Reimagine strategy, which targets net zero across its supply chain, products and operations by 2039. 

The company is actively redesigning vehicles and industrial processes to reduce waste and increase material reuse, including redeploying more than £100m (US$135.5m) worth of tools and equipment across its manufacturing sites instead of purchasing new.

JLR, an Ellen MacArthur Foundation partner since 2023, applies circular principles to refurbish equipment, boosting efficiency and cutting CO₂ for an all-electric future. Credit: JLR

Beyond operations, JLR is advancing circularity at the material and product level. 

Its Circularity Lab brings together cross-functional teams and external partners to solve complex challenges around recyclability and material recovery, including breakthroughs in closed-loop recycling of polyurethane seat foam, historically one of the hardest automotive materials to recycle. 

The company is also scaling the use of recycled inputs in its vehicles, such as interior textiles that can incorporate dozens of plastic bottles per car, while working to ensure these materials can be recovered and reused again in the future. 

Together, these initiatives show how JLR is moving from isolated sustainability efforts to a system-wide circular model that spans design, production and end-of-life recovery.