
Whilst it’s true that companies and governments must be first movers on climate action, consumer choices have never been more important.
Each decision at the shops can either contribute to environmental degradation or to building a more sustainable future.
While individual actions matter, corporate R&D departments hold immense potential to drive systemic change.
When companies invest in sustainable innovation, they can transform entire industries and supply chains.
The products in this month’s Top 10 represent the exciting intersection where corporate innovation meets conscious consumerism, featuring items from Fairphone, PUMA, Google and more.
10. Smart thermostat
Company: Nest
CEO: Sundar Pichai (since Google acquisition)
Founded: 2010
Google Nest’s Learning Thermostat is testimony to how smart technology and IoT systems can drive domestic energy conservation.
Using machine learning algorithms, it studies the habits of users to optimise heating and cooling, allowing consumers to reduce energy waste without sacrificing comfort.
Studies show these adjustments save users 10-12% on heating and 15% on cooling costs, as well as reducing 15% domestic climate emissions by 15%.
With residential buildings responsible for 20% of global energy consumption, smart thermostats will be here to stay.
9. Kitchen Composter
Company: Pela
CEO: Matt Bertulli
Founded: 2010
Lomi is the name of Pela’s food recycling robot, a product that can turn food scraps into nutrient-rich dirt within hours.
This countertop appliance uses heat, abrasion and oxygen to decompose organic waste, reducing waste volume by up to 80%.
By diverting organic matter from landfills, Lomi prevents methane emissions while closing the nutrient loop at household scale.
What’s more, its sleek design and carbon filtration even means it can function odour-free.
8. Plant-based fibres
Company: Pangaia
CEO: Enrico Cozzoni
Founded: 2018
Pangaia's PLNTFIBER collection is all about transforming agricultural waste into luxurious fabrics.
The firm’s technology converts bamboo, seaweed and crop residues like pineapple leaves into soft textiles without chemical-intensive processes.
The closed-loop system requires 95% less water than conventional cotton while also sequestering carbon.
All Pangaia’s clothes are designed using circular economy principles.
They are biodegradable and are coloured using natural dyes from food waste. They also have antimicrobial finishes that reduce the need for constant washing.
7. Refillable containers
Company: Plaine Products
CEO: Lindsey Delaplaine McCoy
Founded: 2017
Plaine Products has built a closed-loop system for personal care that eliminates single-use plastic.
The process is simple: Plaine cosmetics arrive in aluminium bottles. When empty, customers can order refills, return their used containers and receive credit.
The returned bottles are then sanitised, refilled and redistributed, creating a truly circular economy.
Their non-toxic, vegan-friendly formulations further reduce environmental impact by avoiding harmful chemicals that damage aquatic ecosystems.
6. Plant-based meat
Company: Impossible Foods
CEO: Peter McGuinness
Founded: 2011
Impossible Foods has been making waves for years, and it is easy to see why.
The company says its plant-based meat substitutes can satisfy even the most bloodthirsty carnivore, whilst dramatically reducing environmental impact.
Its signature Impossible Beef requires 96% less land, 87% less water and produces 89% fewer greenhouse gas emissions than conventional beef.
The secret is a chemical called heme, which is produced through fermentation.
Heme gives Impossible’s products a distinctive meaty flavour without compromising on sustainability in the agricultural sector.
5. Reusable bags
Company: Rothy’s
CEO: Jenny Ming
Founded: 2012
Rothy's bags are quite remarkable. They are upcycled items, made from a thread spun entirely from plastic waste that either comes from the ocean, or that was destined for it.
Using a unique 3D knitting process that produces virtually zero waste, these stylish bags are helping to address one of the fastest growing problems of our time: the degradation of marine environments.
The bags themselves are durable, machine-washable and recyclable through the company's closed-loop programme.
It’s luxury made entirely from waste.
4. Reusable cotton swabs
Company: LastObject
CEO: Nicolas Aargaard
Founded: 2016
LastObject's reusable cotton swabs address a massive waste problem.
Billions of single-use buds end up in landfills and oceans every year.
LastObject says that a single LastSwab can replace 1,000 disposable swabs, dramatically reducing plastic waste.
Made from medical-grade silicone with nylon tips, they clean easily with soap and water and come in a corn-based biodegradable case.
This redesign transforms one of the most commonly disposed of items into a durable, reusable tool that could change personal care forever.
3. Compostable phone cases
Company: Pela
CEO: Matt Bertulli
Founded: 2011
Pela’s second entry in this list is perhaps the item it is best known for.
Its compostable cases are made from a material the firm calls ‘Flaxstic’, a plant-based biopolymer made using flax straw waste.
These protective cases break down completely in industrial composting facilities within six months.
Unlike conventional plastic cases that persist for centuries, Pela's products return to earth without leaving microplastics behind.
It’s a product that has helped the company to become climate-positive, removing more carbon than it produces.
2. Sustainable footwear
Company: PUMA
CEO: Arthur Hoeld
Founded: 1948
PUMA's RE:SUEDE trainers are the latest evolution in biodegradable footwear.
These reimagined classics use zeology-tanned suede, hemp fibres and biodegradable TPE to create shoes that can be fully composted at end-of-life.
These trainers form part of PUMA's circular design strategy and they began life as a simple experiment, looking at if compostable footwear was even a possibility.
The RE:SUEDE collection underwent extensive real-world testing before a limited launch to ensure durability matches sustainability.
The manufacturing process uses significantly less water and energy than traditional footwear whilst avoiding harmful chemicals in the leather treatment.
1. Sustainable smartphones
Company: Fairphone
CEO: Raymond van Eck
Founded: 2013
The Fairphone 5 from Amsterdam-based telco sector disruptor Fairphone offers a sustainable alternative in the wasteful smartphone industry.
With software updates guaranteed until 2031 and a perfect 10/10 iFixit repairability score, this device challenges the industry's two-year replacement cycle.
Its modular design allows easy component replacement, while the military-grade drop resistance and IP55 water protection ensure durability.
The Qualcomm QCM6490 chipset delivers reliable performance without planned obsolescence.
Beyond technical features, Fairphone maintains ethical mineral sourcing and fair labour practices throughout its supply chain.
To read the full article in the magazine, click HERE.
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